►►► Kylie Cosmetics: 4800% return in 4 years
►►► George Clooney's Casamigos: 556% return in 4 years
►►► Natalie Alzate's Phone Loops: 3433% return in 2 years
►►► Beats by Dre: 1500% return in 8 years
►►► Emily Weiss's Glossier: 899,900% return in 8 years
►►► Michelle Phan's IPSY: 10,000% return in 4 years
►►► David Beckham's Guild Esports: 65% return in 10 months
►►► Shelby Church's Viral Nation: 1,000% return in 8 years
►►► Kylie Cosmetics: 4800% return in 4 years ►►► George Clooney's Casamigos: 556% return in 4 years ►►► Natalie Alzate's Phone Loops: 3433% return in 2 years ►►► Beats by Dre: 1500% return in 8 years ►►► Emily Weiss's Glossier: 899,900% return in 8 years ►►► Michelle Phan's IPSY: 10,000% return in 4 years ►►► David Beckham's Guild Esports: 65% return in 10 months ►►► Shelby Church's Viral Nation: 1,000% return in 8 years
CELEBRITY-launched BRANDS HAVE BEEN virtually untouchable by INTERESTED investors.
WARH®L is a private equity venture STUDIO that collaborates with influential celebrities and creators to launch new brands.
The New Era of Celebrity x Startup STUDIO
Our approach capitalizes on the authentic bond between celebrities and their communities, positioning WARH®L to transform the impact on industry norms. As a startup studio and PE, we develop our own products from scratch that are customized for specific celebrity fanbases. We identify promising opportunities where celebrities' loyal followers are an ideal target market. Drawing on their tribe's needs and interests for inspiration when devising products. Our rigorous in-house innovation process ensures every product has an excited audience from day one. We move rapidly from concept to validation to launch, with celebrities intrinsically involved throughout. This celebrity-centric product development approach de-risks the startup process substantially. We can rapidly iterate using real-time feedback from a celebrity's highly engaged core fans. The celebrities themselves will be hand-on partners, providing direct access to millions of potential customers who trust their guidance and recommendations. We aren't reinventing the wheel, there is no high risk innovation, we would rather develop products to disrupt brands like Tide that have only 56,000 followers globally on instagram. Many industries have not been able to transtion to the social media era and are ripe for disruption such as Gatoraid vs Prime. By having celebrities involved from the outset, we can unlock exponential growth far faster than traditional VC-backed startups. Offering us a clear edge in bringing new products to market. It's a new playbook for venture capital that catalyzes startup disruption through celebrities’ unparalleled influence. We will turn fans into customers, passion into profits. Backing products people truly love and helping diverse founders and creators thrive. This is the future of WARH®L is bringing.